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SUBWAY Card

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The largest restaurant system in North America and the second largest fast-food chain in the world is launching a loyalty and gift card. SUBWAY recently announced it is ditching its paper “Sub Club” stamp loyalty card by the end of the year. The card has been tested by SUBWAY franchisees in seven states. Under the program, consumers can load amounts between $5 and $100. Cardholders earn one “Subway Point” for every dollar spent at SUBWAY locations. Redemptions detail vary by location. The SUBWAY restaurant system has more than 22,800 locations in 81 countries. The SUBWAY brand has been ranked the number one franchise opportunity in Entrepreneur magazine for 13 of the past 17 years. For more information visit: “www.subway.com”:www.subway.com

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