Cardholders love their cash! Results from cardtrak.com’s recent consumer poll fielding your most favored type credit card reward program are in. As you may expect, credit cardholders love their cash back, the most favored kind of reward program with a wide margin. These include such cards as the Capital One “No Hassle Cash” Rewards or the U.S. Bank “Cash Rewards Platinum” Visa. Favored by 63.3% of cardholders polled, cash back programs were followed by airline miles with 21.1% of the vote. Top airline miles card include the “Miles” by Discover Card and the Chase “Freedom” Mastercard. A distant third and fourth were card points (10.1%) and rebates/discounts (5.5%).