Consumer Payment Card News

Ford Citibank-Card Revs Up

Citibank is offering its Ford Citibank cardmembers a chance to drive away with top prizes in the Ford Citibank Card Drive Away GiveAway(SM), sweepstakes, beginning in October. Each month, the following prizes will be awarded in the sweepstakes: one monthly Grand Prize of a new Ford, Lincoln or Mercury vehicle (winner’s choice), up to $35,000; two monthly First Prizes whereby cardmembers win their balances, up to $5,000; and 100 Second Prizes each month of a $50 Bonus Ford Rebate or a $50 credit toward their bill.

How It Works

In the Ford Citibank Card Drive Away GiveAway sweepstakes, selected cardmembers earn one entry for every $100 of their monthly account balance, including existing balances and new purchases. Additionally, those cardmembers who choose to carry over a balance to the following month will receive double entries for that month, based upon the total balance amount. For example, an October balance of $530.00 would earn five entry chances in the Drive Away GiveAway sweepstakes for that month. The following month, if the customer carries over $300 and adds an additional $280 in new charges, for a total balance of $580, they will receive 10 entries for November. The Drive Away GiveAway sweepstakes is in addition to all other Ford Citibank Card benefits — cardmembers continue to enjoy a 5% Ford Rebate on all eligible card purchases and no annual fee. Alternate methods of entry are also provided for non-purchasers; for further information and official rules, call 1-800-266-1667. The Ford Citibank Card Drive Away GiveAway sweepstakes is scheduled to run through March 31, 1997.

The Prizes

Each month, there will be 103 Drive Away GiveAway prizes awarded, including:

One (1) Grand Prize vehicle (winner’s choice of Ford, Lincoln or Mercury), worth up to $35,000 (exclusive of taxes, title and registration)

Two (2) First Prizes of Ford Citibank cardmember balances, up to $5,000.

100 Second Prizes, offering a choice of a $50 Bonus Ford Rebate or a $50 credit toward the winner’s Ford Citibank Card bill.

Notification

Citibank began notifying cardmembers about the sweepstakes in early September, through statement inserts, statement messages and solo mailings. Winners will be notified by certified mail and must respond within 14 days.

The Ford Citibank Card rebate program was introduced in 1993. Citibank is the largest issuer of MasterCard and Visa, with over 38 million cards in circulation.

Ford Citibank cardmembers earn a 5% Ford Rebate on eligible credit card purchases (excluding cash advances, returns or credits), up to $700 annually, applicable toward the purchase or Red Carpet lease of a new Ford, Lincoln, Mercury or Jaguar vehicle. The maximum rebate allowed in a five-year period is $3,500. Cardmembers also earn an additional 5% promotional Ford Rebate when they use the Card for eligible purchases at participating Hertz or Texaco locations. To apply for a Ford Citibank Card, call 1-800-374-7777.

The Ford Citibank Card rebate program was introduced in 1993. Citibank is the largest issuer of MasterCard and Visa, with over 38 million cards in circulation.

Ford Citibank cardmembers earn a 5% Ford Rebate on eligible credit card purchases (excluding cash advances, returns or credits), up to $700 annually, applicable toward the purchase or Red Carpet lease of a new Ford, Lincoln, Mercury or Jaguar vehicle. The maximum rebate allowed in a five-year period is $3,500. Cardmembers also earn an additional 5% promotional Ford Rebate when they use the Card for eligible purchases at participating Hertz or Texaco locations. To apply for a Ford Citibank Card, call 1-800-374-7777.

Leave A Reply