Consumer Payment Card News

Fast Cards

Americans charged nearly $13 billion worth of fast food to their credit and debit cards last year compared to $6.1 billion in 2002, and $3.7 billion in 2001. However, it is a small bite out of a big pie, as consumers spend about $138 billion per year in quick service restaurants. But, the potential is huge for the payment card business as only 10% of all fast food outlets have card terminals. Furthermore, fast food providers are finally realizing that accepting credit and debit cards is faster than handling cash, and may boost average sales. VISA, which has led the charge into fast food, found that the average payment card purchase runs about 30% higher than cash purchases in quick service restaurants. VISA also found that 64% of its “Check Card” holders, who have used their cards at QSRs, said they did so for the convenience, with half specifically citing speed and time savings as the primary benefits.

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