Consumer Payment Card News

Custom Cards

A new customized general purpose gift card can now be embossed on the front with messages such as “Congratulations,” “Good Job,” “We Reached Our Target,” or “Happy Holidays.” American Express has launched a new line of customizable gift cards. The gift cards can be embossed on the front with a short message, up to 21 characters. The new gift card is available in denominations of $25, $50, $100, $200 and $500. The cards can be ordered online in quantities of 1 to 1,400 cards, up to $35,000. The customizable gift card is the newest addition to the American Express “Gift Card” portfolio for business that includes corporate themed cards the “Gift Card Especially For Dining,” and the “Thank You Gift Card” as well as the “AmEx Gift Card.” For more information visit: “”:

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