Consumer Payment Card News

Phelps Power

Visa has issued a special edition commercial commemorating Olympic U.S. superstar Michael Phelps and his historic gold medals achievement. The new TV spot, entitled “Congratulations Phelps” is the latest installment of the Visa “Go World” campaign. The commercial uses sepia tones combined with dramatic still photography. The spot closes with a memorable image of Phelps celebrating the U.S. teams gold medal performance in the 4 x 100 meter freestyle relay from earlier in the “Beijing Olympic Games” competition. Visa has had a long standing relationship with Phelps through its “Team Visa” program, featuring him in two previous national TV commercials. Visa has been a sponsor of the “Olympic Games” for 22 years, and is the exclusive card of the “Beijing 2008 Olympic Games.” To view the new Michael Phelps spot, visit “”: or “”:

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