Consumer Payment Card News

AmEx ZYNC

American Express has launched the ZYNC card designed for and with a new generation of Cardmembers in their 20s and 30s. ZYNC brings together the financial control of the pay-in-full Charge Card with the added flexibility to select bundles of rewards and benefits called “Packs” that are tailored to specific lifestyle interests and spending habits in categories such as music, fashion, food, travel and more. Over the course of several months, American Express worked closely with people in their 20s and 30s to identify their key lifestyle interests and passions to help shape the Card, specifically the Pack offerings. Based on the feedback collected, American Express is introducing six new ZYNC Packs and made some changes to the original four Packs that were tested during beta. The ten Packs currently available and key benefits include: Give Back 1,000 Membership Rewards points for each logged hour of volunteer service and one Membership Rewards point for every charitable dollar donated using your American Express Card; Eco 2X Membership Rewards points at more than 4,000 select green merchants as rated by Greenopia, discounts on eco-friendly merchandise in the Membership Rewards program and access to an eco concierge service to answer green questions; Music 2X Membership Rewards points on concert tickets, pre-sale access to select music events and concert tickets; Go 2X Membership Rewards points on airfare ticket purchases, lost wallet protection and travel discounts; Connect 2X Membership Rewards points on mobile phone, cable, broadband and internet charges, plus discounts on select mobile merchandise in the Membership Rewards program; Style 2X Membership Rewards points at department stores and specialty retailer Gilt.com, enhanced Return Protection, and special offers from Gilt.com and Lucky Magazine and the Restaurant 2X Membership Rewards points at restaurants plus special dining discounts and offers from restaurants. Please visit: zynccard.com or call 1-800-833-3323.

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