If you’re always on the go AND don’t have time to shop for your Valentine, Blackhawk Network might have the solution. Blackhawk prepaid and financial payments products has kicked off its “GiftCardMall.com” iPhone application, just in time for Valentine’s Day. You can now purchase and send personalized eGift cards directly from your iPhone to a recipient’s email or Facebook account within 24 hours. eGift Cards can be personalized by adding your favorite photo of your Valentine to a gift card or by adding a special note or love poem. All you have to do is download the GiftCardMall.com iPhone application to the iPhone ; select an eGift card from a variety of brands and customize it by adding a personalized message and uploading a photo or using your iPhone to take a photo to be added to the eGift card ; and purchase the eGift card online and send the same day to your Valentine’s email and Facebook. It’s that easy!