Consumer Payment Card News

AmEx and Foursquare

American Express and foursquare officially partnered, allowing American Express Cardmembers who link their foursquare profiles to their cards to “load” and seamlessly redeem merchant Specials without the need for coupons, special codes, or showing their mobile devices to cashiers. Powered by the American Express “Smart Offer APIs,” this is the first time this technology has been used to allow cardmembers nationwide to take advantage of merchant Specials offered through foursquare in this easy and straightforward way. All you have to do is visit the secure registration page on the American Express website, link your card to their foursquare profile in order to discover exclusive American Express Specials at foursquare venues, check in to the selected merchant and simply âÂÂloadâ the special to your card. The American Express closed-loop network, which allows the company to directly connect merchants and cardmember spend, lets merchants measure the success of their location-based marketing efforts.

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