Consumer Payment Card News

On Other Side of the World Mobile Loyalty Takes Hold with Locals

In a West Australian, primarily Perth, a true multi partner app is ready to shake up the rewards industry with its unique value proposition. 

Loyalty app offers its members the ability to earn points on niche purchases such as paying rent, where payments would typically become dead money. Users can also share their favorite Loyalty app partner businesses and earn more points when their friends shop there too; plus paying with points is simple and transparent.

The rewards program app, available on iPhone or android, features no sign-up expenses for businesses, or cards to carry around for consumers.

Loyalty app says the program was developed to respond to consumers’ frustration at not getting true value or transparency from their existing loyalty programs.

Loyalty app is building a strong network of partners in the home vertical initially, with local merchants including West Coast Hi-Fi, Ford & Doonan, Nicheliving, Waldecks and Drovers Inside & Out already on board. For locals who are building and renovating, these partners provide them with an excellent opportunity to earn a high volume of points for their expenses where traditionally loyalty is for small ticket items.

The program will continue to add partners in areas that programs like Qantas & Flybuys neglect, plus a combination of big ticket expenses and every day household spend partners.

Over $1 million has been spent on the development of the West Australian app to date.


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