Holographic Store Card

Nordstrom has launched the first space age store credit card that rewards customers on how much they spend as well as how long they have been a cardholder. The fashion specialty retailer unveiled its new credit cards last week. The new cards offer loyalty rewards as well as access to ATM cash. The new Nordstrom…

New Web Heads

The Internet is no longer the domain of geeks, perverts and teenyboppers. Media Metrix reported last week that the number of baby boomers and seniors on the Internet grew by 18.4% last year, making them the fastest growing Internet population. Since credit card issuers love to target this high-spending segment, this is good news. Of…

Citius, Altius, Fortius

VISA is sending three kids from the USA halfway around the world to see the Sydney 2000 Olympic Games. VISA has officially opened the “VISA Olympics of the Imagination” contest to U.S. children. The contest requires children to use their imaginations to create an original piece of art that represents what the Olympic motto of…

Gone Fishin

Catch a record size bass and win a million bucks. What a country! VISA and Wal-Mart have teamed up to sponsor the richest promotion in the history of fishing. Competitive bass fishing’s prestigious Wal-Mart FLW Tour will offer FLW Tour anglers and fishing fans throughout the world an opportunity to win more than $8 million…

Card Clicks

Consumers love shopping for credit cards over the Internet but are less likely to respond to mortgage offers. And some consumers are damaging their credit ratings by responding to too many online credit offers. These two issues were discovered in two research reports released separately this week. According to a newly released PSI Global Financial…

GM Card Lowers Horsepower

Nearly eight years ago a new MasterCard appeared that revolutionized the credit card industry. Like other credit cards offering rewards, the trend setting General Motors MasterCard issued by Household Bank, has downshifted. After revising the pricing structure of the GM MasterCard last year, General Motors and Household Bank have now revised the reward structure. GM…

Card Trash

American consumers are increasingly turning to the Internet instead of their mailboxes for credit card offers. Tarrytown, NY-based BAIGlobal reported this morning that U.S. card issuers dumped 2.87 billion solicitations in the mail last year. However the research firm says as the number of direct mail solicitations has gone up, the response rates have declined.…

9.00% Prime Rate

The Feds did it again ! For the second time this year the FOMC voted today to raise interest rates driving the Prime Rate to 9%. As a result, American credit cardholders will shell out an extra $19 in interest charges over the next twelve months. Totally Americans will see interest charges soar by $1.4…

Smokin Debit

Credit, debit and business card use is now at an all-time high. About 26 cents of every $1 in U.S. discretionary consumer spending is on plastic. VISA says debit card use is growing nearly four times as fast as credit card use. VISA reported this week it processed $721.1 billion in consumer and business purchases…

Card Millionaires

Discover kicked off 2000 by awarding a million bucks to one lucky cardholder. This month VISA named a card millionaire in its holiday sweepstakes with AOL. Now the Wards credit card is making millionaires, five to be exact. Dave Swets, from Lansing, IL, was named the first of five winners in the Wards “Win A…